Pegasus Media and Logistics

When Pegasus Media & Logistics set out to modernise its financial planning and analysis capabilities, the goal was clear: create a forward-thinking system that enhances efficiency, transparency, and decision-making.

With the expertise of GK Horizons and the implementation of Workday Adaptive Planning, Pegasus embarked on a journey to transform its planning process, creating a seamless system that supports precision, agility, and profitability.

The result was a cutting-edge planning environment that empowers its teams to work smarter, align strategically, and plan confidently for long-term success.

Challenges

Like many mixed businesses, Pegasus needed to manage a complex array of cost centres, customer contracts, and operational margins. However, its reliance on manual processes and legacy tools was limiting visibility into key metrics, making it difficult to achieve the speed, accuracy, and depth of insights required for effective decision-making.

“We needed to move fast to make our processes more efficient and create accountability across the organisation.” Frank Shapter explained, CFO Pegasus Media & Logistics.

Pegasus recognised the need for a tool that could streamline these processes, provide greater accessibility, and deliver actionable insights to business managers and leadership teams alike.

“We needed to shift from a finance function focused on processing reports to one that drives proactive engagement and accountability” Frank added.

After an in-depth evaluation process, Workday Adaptive Planning was selected as the ideal platform to address Pegasus’ planning challenges and future-proof its financial operations. GK Horizons’ proven expertise and tailored approach ensured the system was implemented both quickly and efficiently.

“I liked how usable the system was, especially for non-finance users. It was clear that it could help us move forward quickly while keeping things accessible across the business”. Said Frank, “That usability was a key factor for me.”

Transformation Champion

All successful transformations need a champion within the business to drive the project. Pegasus’s CFO, Frank, was deeply involved in the transition, leveraging his experience to ensure the system was aligned with Pegasus’ strategic goals:

• Engaging the Board: securing swift board approval by presenting a strong business case, with support from GK Horizons.
• Customising Solutions: collaborated with GK Horizons in the design of planning modules including tracking revenue by customer and integrating logistics costs into profitability analysis.
• Parallel Processes: While implementing the new system, Frank managed Pegasus’ budgeting and financial reporting, ensuring continuity during the transition.

“Everything in our business hinges on understanding customer-level data,” Frank explained. “We needed to track gross margins and use that data to refine pricing strategies and improve profitability.”

GK Horizons’ tailored approach ensured Pegasus quickly moved from concept to execution, creating a streamlined and scalable planning system, focusing on immediate wins while laying a strong foundation for future enhancements.

• Rapid Rollout: Using its Jumpstart approach, GK Horizons helped Pegasus implement essential planning and reporting structures in record time. This ensured the business could start seeing benefits almost immediately.
• Customised Tools: Bespoke reports, including customer revenue models and employee budgeting tools, were tailored to Pegasus’ specific needs, providing clarity and insight at every level.
• Data Integration: GK Horizons seamlessly integrated data from Pegasus’ existing systems, enabling daily updates and providing real-time visibility into financial performance for better decision-making.

Results

The implementation of Workday Adaptive Planning transformed the way Pegasus Media & Logistics approached financial planning and reporting, unlocking new capabilities and efficiencies.

• Empowered Business Engagement
  Managers have access to real-time data and can drill down into transactions. This visibility has completely shifted how we manage accountability and decision-making.
• Enhanced Efficiency
  Daily updates and intuitive reports replaced manual processes, freeing up the finance team to focus on strategy.
• Future-Proof Planning
  Workday Adaptive Planning’s flexibility has positioned Pegasus to build on its initial success and plan for even greater growth.

“We’ve built a foundation that’s not just about today—it’s about enabling future growth and agility,” Frank shared. “This system will continue to evolve with us.”

Key Benefits

The impact of the implementation was felt across the organisation, driving a fundamental shift in how Pegasus operated:

• Improved Decision-Making: Enhanced visibility into customer revenue and profitability has empowered better pricing strategies and financial insights, helping the business respond to changing market demands.
• Streamlined Processes: Automated data integration and intuitive planning tools save time, reduce errors, and create consistency in reporting.
• Cultural Shift: Finance is now recognised as a strategic partner, fostering greater accountability and collaboration across all departments, from sales to operations.

Pegasus Media & Logistics is building on this success with ambitious plans for the future. Next steps include:

• Developing detailed balance sheet and cash flow forecasting models to enhance long-term planning capabilities.
• Building advanced capacity planning tools to support operational decision-making at scale.
• Embedding Workday Adaptive Planning deeper into daily processes, ensuring planning and forecasting remain dynamic and responsive.

“This is just the beginning, Frank said, we’re creating a culture of accountability, where data drives decisions, and planning is proactive. GK Horizons has been instrumental in making that vision a reality, and we’re excited about what’s next.”

Conclusion

The partnership between Pegasus Media & Logistics and GK Horizons highlights the transformative power of combining cutting-edge technology with expert guidance. With Workday Adaptive Planning, Pegasus has redefined its approach to planning and reporting, achieving results that will fuel sustainable growth and future success.

As Frank summed it up, “The decision to work with GK Horizons and implement Workday Adaptive Planning has been a game-changer. We’re now equipped to move faster, plan smarter, and grow stronger. The feedback from the business and leadership teams says it all – we’re on the right track, and the future looks bright.”